Streets & Squares
Classic and digital advertising surfaces along the road, as well as in pedestrian streets and popular public areas
The arena
The arena is very suitable for both purchase-triggering and brand-building activities.
Our advertising installations give advertisers a natural presence in the most densely populated areas in Norway.
Advertisers have the opportunity to combine classic and digital advertisingeerrors. Sregularly classic formats in combination with Eurosize modulesor ddigital advertising space in pedestrian streets and along roads together with large digital formats i one of Norway's busiest shopping streets - Bogstadveien.

Fast national
and local coverage
Young target groups
Natural presence
19
Municipalities
13
cities
The audience at our arena Gater & Torg is a cross-section of Norway's urban population. A population that moves in the cityscape to shop or is on its way to or from school, work, cultural facilities, restaurants or anything else that the cities have to offer. Advertisers in this arena expose themselves to attractive target groups in a natural way and at times of the day when other media channels are not as effective.


42,1%
Weekly national coverage
30
Weekly VAC exposures
Generated by classic surfaces
12
Weekly viewed impressions (average)
Generated of digital surfaces
One of the strongest features of the outdoor advertising channel is to build coverage quickly in the most densely populated areas. Our classic advertising surfaces at the arena Gater & Torg are the foundation of this coverage work. Every week, these advertising spaces communicate with more than 40% of the population nationally.


Good coverage
Brand building
and purchase trigger
Natural presence
1522
Eurosize
29
Large formats
42,1%
Weekly national coverage
A major trend in the outdoor advertising channel in Norway is the digitalisation of advertising space in pedestrian streets and Secondly, popular audience areas. This increases flexibility considerably and makes it easier for Norwegian advertisers to tailor campaign solutions. We can easily steer the communication towards target groups in urban areas on certain days or times of the day - depending on the advertisers' wishese.


Flexible
Targeted
Cost effective
50
Screens
2
Large digital formats
4
cities
12
Weekly viewed impressions (average)
Bogstadweien
Premium
Ours big screens in a of the most important and busiest shopping streets in the capital, gir advertisers increased noteksameness og a clear presence towards a very attractive audience. Digital advertising space increases the flexibility of advertisers, and Vi offers advertising on the screens both per. day and night and week.






271 inches
Adaptive brightness
100% share of time
Brand building
Large formats create great expectations for a brand, and are therefore particularly suitable for brand-building communication. Communication that attracts attention from new customers or gives existing customers an experience that they have already made a wise choice.
Increased attention
Large formats provide increased attention. Large formats also significantly increase the likelihood that the audience will get the sender (advertiser) and the advertising message.
Distribution
Bogstadveien 42
Bogstadveien 48
Specification
Static content
Size: 672 x 1218 px
Color code: RGB
Resolution: 72 ppi
File format: JPG
Dynamic content
This product does not allow dynamic content. Only still images are allowed.
Delivery of files
Digital files: digitalt@jcdecaux.com
Help


Transformation
Flexible advertising in urban areas
50 screens
4K
4 cities
Oslo, Stavanger, Lillestrøm, Tønsberg
12
Weekly Viewed Impressions (average)
Streets & Squares
Transformation
Read more
Specification
Static content
Size: 2160 x 3840 px
Color code: RGB
Resolution: 72 ppi
File format: JPG
Dynamic content
This product does not allow dynamic content. Only still images are allowed.
NB. The files must be delivered rotated -90 degrees counterclockwise
Delivery of files
Digital files: digitalt@jcdecaux.com
Help
Specification
Choose between Dynamic or Static Content.
We recommend that dynamic content is used, as this makes better use of the potential of the digital media format.
Dynamic content
Size: 1080 x 1920 px
Color code: RGB
Spot length: 10 sec
Frame rate: 25 fps
Bit rate: 8 mbit / s
Encoding: H264
File format: MP4
Static content
Size: 2160 x 3840 px
Color code: RGB
Resolution: 72 ppi
File format: JPG
NB. The files must be delivered rotated -90 degrees counterclockwise
Delivery of files
Digital files: digitalt@jcdecaux.com
Help


Roadside
Good locations in urban areas
33% coverage
Weekly national coverage
7,9 frequency
Number of times the message is viewed
11
Weekly VAC exposures
Specification
Size: 1185 x 1750 mm
Light dimensions: 1160 x 1710 mm
Color code: CMYK
Resolution: 100 dpi
File format: PDF
Dynamic content
This product does not allow dynamic content. Only still images are allowed.
Delivery of files
Print files: motiv@jcdecaux.com
Help
Specification
Size: 3135x2300 mm
Light dimensions: 3000x2100 mm
Color code: CMYK
Resolution: 150 dpi
File format: PDF
Dynamic content
This product does not allow dynamic content. Only still images are allowed.
Delivery of files
Print files: motiv@jcdecaux.com
Help


Roadside
Good locations in the Rogaland and Stavanger region
84,4% coverage
Weekly coverage in the Stavanger region
14,9 frequency
Number of times the message is viewed
6
Weekly VAC exposures


Backlit
Large formats in central Oslo
61% coverage
Weekly coverage in Oslo
5,4 frequency
Number of times the message is viewed
2
Weekly VAC exposures

