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Street Square

Classic and digital advertising surfaces along the road, as well as in pedestrian streets and popular public areas

The arena

The arena is very suitable for both purchase-triggering and brand-building activities.

Our advertising installations give advertisers a natural presence in the most densely populated areas in Norway.

Advertisers have the opportunity to combine classic and digital advertising surfaces. Large classic formats in combination with Eurosize modules, or digital advertising surfaces in pedestrian streets and along roads together with digital large formats in one of Norway's busiest shopping streets – Bogstadveien.

Aker Brygge

Fast national
and local coverage

Young target groups

Natural presence

19

Cities and towns

The audience at our arena Gater & Torg is a cross-section of Norway's urban population. A population that moves in the cityscape to shop or is on its way to or from school, work, cultural facilities, restaurants or anything else that the cities have to offer. Advertisers in this arena expose themselves to attractive target groups in a natural way and at times of the day when other media channels are not as effective.

Aker Brygge

42,1%

Weekly national coverage

40 264 490

Weekly VAC exposures

Generated by classic surfaces 

1 022 676

Weekly viewed impressions (average)

Generated of digital surfaces e.g. Bogstadveien 

One of the strongest features of the outdoor advertising channel is to build coverage quickly in the most densely populated areas. Our classic advertising surfaces at the arena Gater & Torg are the foundation of this coverage work. Every week, these advertising spaces communicate with more than 40% of the population nationally.

Outdoor advertising in Stavanger

Good coverage

Brand building
and purchase trigger

Natural presence

1455

Eurosize

36

Large formats

42,1%

Weekly national coverage

A main trend in the outdoor advertising channel in Norway is the digitization of advertising surfaces in pedestrian streets and other popular public areas. This increases flexibility considerably and makes it easier for Norwegian advertisers to tailor campaign solutions. We can easily manage the communication towards target groups in urban areas on specific days or times of the day - depending on the advertisers' wishes.

Tonsberg

Flexible

Targeted

Cost effective

59

Screens

2

Large digital formats

5

cities

1 022 676

Weekly viewed impressions (average) e.g. Bogstadveien

Streets & Squares

Digital

JCDecaux offers advertising in full motion on streets and squares in several Norwegian cities. The screens are strategically placed in the most crowded areas in the cities, and advertisers have full flexibility in relation to location choice and campaign period.

All of our digital advertising installations in the Gater & Torg arena are available for programmatic trading.

Targeted and
effektivt
in Norwegian
cities.

Flexible and
cost effective
against attractive
target groups

1 022 676

Weekly viewed impressions (average)
with 8,3% SOV ex. Bogstadveien

61

Digital surfaces

5

Cities with digital surfaces

Programmatic

Products

Digital

JCDecaux currently has digital advertising surfaces distributed in Oslo, Lillestrøm, Drammen, Tønsberg and Stavanger. The network consists of large quality screens that effectively capture the flow of the public in busy city center streets.

All of our digital advertising installations in the Gater & Torg arena are available for programmatic trading.

Products

Premium

Large digital formats in one of the main arteries in the capital - Bogstadveien. Here you will find a large selection of exciting and exclusive shops, in addition to some of the most popular restaurants, cafes and nightclubs in Oslo. The premium screens are six meters high and have a total of 21m2 of advertising space.

All of our digital advertising installations in the Gater & Torg arena are available for programmatic trading.

Oslo

26 digital surfaces

Stavanger

8 digital surfaces

Lillestrøm

8 digital surfaces

Drammen

9 digital surfaces

Tonsberg

8 digital surfaces

Streets & Squares

Classical

The classic Eurosize format and large backlit advertising surfaces are distributed along roads, in pedestrian streets and in squares in a number of Norwegian cities. Our classic advertising installations give advertisers a natural presence in the most densely populated areas in Norway.

This arena is very well suited for both purchase-triggering and brand-building activities.

A natural
part of everyday life
in cities and
urban areas.

cost-
effektivt
against attractive
target groups

40 264 490

Weekly VAC exposures (average)

1455

Eurosize

19

Cities and towns

Products

Eurosize

The classic Eurosize format is distributed in reading sheds and free-standing advertising carriers in pedestrian streets, squares and along exit routes in densely populated areas in Norway. These advertising surfaces ensure advertisers quick and good coverage in the population, and are well suited for both brand-building and purchase-triggering messages.

Products

Oslo Backlite

Oslo Backlite is large profile-building advertising surfaces with good locations in Oslo. The series gives advertisers very good coverage and is placed in prestigious locations in shopping areas, in the busiest city center streets and along the entrance roads to the capital.

The Oslo Backlite network is very suitable for brand-building communication towards attractive target groups.