City bikes are a user-friendly and practical means of transport that helps to protect the environment and reduce greenhouse gas emissions. Giving users the opportunity to simply pick up and return a bicycle when the need arises enables them to leave their car at home – and reduce their environmental impact.
JCDecaux’s city bicycle system is currently available in over 70 cities across the world, and we have developed electric city bikes that we are able to offer our licensors. The system is currently operational in 13 different countries with over 52,000 bicycles.
The bike stations are located near bus stops and train stations, making everyday life easier for users by giving them the option to select their means of transport in accordance with the weather and their working hours.
The self-serve bike hire service is intended for short journeys of an average of around 20 minutes, and enables users to travel quickly from station to station.
A modern and future-oriented city must communicate effectively with its inhabitants, and JCDecaux offers a range of information products for this purpose.
A city often has several areas of historical significance, and JCDecaux has developed an advertising-free information panel for installation in historical areas. Our historic panels inform passers-by of historical points of interest – such as specific locations, special buildings or monuments with historical associations.
JCDecaux currently has over 30,000 free-standing, backlit information panels installed in 17 countries around the world. Our panels feature two faces, with one side usually used by the municipality – to provide information about cultural events or a city map, for example – and the other side used for advertising purposes. Experience from European cities shows that this information channel helps to reduce the municipality’s overall information costs.
ELECTRONIC INFORMATION PANELS
JCDecaux has developed information systems that communicate with the general public in real time. These panels offer an excellent way of providing information about real-time events and can be installed at various locations – for example to inform motorists of traffic accidents or roadworks. In city centres and pedestrianised areas, our system provides an effective means of disseminating information about everything from changes to public transport routes to museum opening times, details of cultural events and more.
Following a request from the mayor of the city of Boston, USA, JCDecaux recently designed an interactive terminal for outdoor use. Developed in collaboration with Microsoft, our interactive outdoor terminal provides members of the public with the ability to access a wealth of municipal and public information, book taxis and train, cinema and theatre tickets, reserve tables at restaurants, purchase credit top-ups for mobiles and travel cards – and more. The terminals feature of a touch screen, card reader, telephone and printer.